Our Approach
We partner with startups, investors, and corporations at critical points to tell stories that matter. By meeting our clients where they are, we provided tailored strategies that meet the moment to help achieve both near- and long-term goals.
Our approach combines strategic narrative design with integrated storytelling across PR, content, and events. We don’t just create messages, we deliver them where they’ll land—whether that’s on the front page, the main stage, or directly to those who matter the most to your business.
Our Services
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We will meet you where you are, whether that’s developing a narrative from scratch or helping evolve your current story.
Working together, we’ll unpack your business, key stakeholders’ priorities and a vision for the future to shape a narrative that positions your company as highly-relevant and on the leading edge.
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Your team are your best advocates. We’ll work with them to develop their professional voice and communications lane and then partner on content to position them as go-to experts for the industry.
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We’ll work with you to identify your key stakeholders and the best way to reach them.
From there, we’ll develop a comprehensive fit-for-purpose engagement strategy and produce key communications assets for your business.
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We’ll secure coverage and awards, speaking engagements and memberships to elevate your company’s visibility and reputation with investors, partners, and policymakers.
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In high-stakes moments, what you say and how you say it can lead to outrage or gratitude. We’ll help you lead with understanding and empathy when it matters most to protect your business and build lifelong followers.
About Us
Craft Narratives LLC was founded by Mitchell Craft, a communications strategist who has spent over a decade advising chief executives from global corporations, government agencies, and high-growth startups on executive communications, crisis response, narrative design and messaging.
Mitchell has delivered high-impact results for organizations including PepsiCo, USAID, the U.S. State Department and Pivot Bio — a leading AgTech company backed by Generation Investment Management, DCVC, G2VP, and Breakthrough Energy. His work has secured coverage in The New York Times, TIME, The Economist, The Financial Times, CNN, CNBC, and Fast Company, has been featured at the World Economic Forum, TED conferences, and COP and he has helped companies win marquee recognition like Fast Company’s World’s Most Innovative Companies and TIME’s Best Inventions.
Craft Narratives brings boardroom-level strategy together with hands-on execution—ensuring stories don’t just sound good, they land with impact.
Contact us
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